Louis XIV, also known as Louis the Great or the Sun King, was King of France from 1643 until his death in 1715. His verified reign of 72 years and 110 days is the longest of any monarch in history. From Wikipedia
French President Emmanuel Macron's heavy use of Dior Eau Sauvage cologne, detailed in a new book, underscores his deliberate efforts to assert authority and craft a distinct public persona.
