Krombacher Brauerei (German pronunciation: [ˈkʁɔmbaxɐ bʁaʊ̯əˈʁaɪ̯]) is one of the largest privately owned breweries in Germany and ranks number 2 among Germany's best selling beers. From Wikipedia
New U.S. and Russian tariffs compound a decade-long decline in domestic beer sales, forcing German brewers to pivot export strategies and rely heavily on price promotions.