Adidas Sells $565 Million Of Unsold Yeezy Inventory, Reducing Expected Losses

Adidas ended its partnership with Kanye West in October 2022 due to his offensive comments.
The company decided to sell remaining Yeezy inventory rather than destroying it.
Recent online sales of Yeezy shoes generated over $565 million in orders, exceeding expectations.
Strong demand reduced Adidas' potential write-down on unsold Yeezy merchandise to €400 million.
Adidas plans to donate a significant portion of the profits to organizations fighting racism and antisemitism.