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AI in Fashion Modeling: A Double-Edged Sword for Diversity

The use of AI-generated models in the fashion industry is debated for its potential to either enhance or undermine diversity.

  • AI technology in fashion modeling showcases diversity but raises concerns about displacing human models and other industry professionals.
  • Critics argue that companies might use AI to claim diversity achievements without employing real diverse models, potentially misleading consumers.
  • Levi Strauss & Co. faced backlash for testing AI models, emphasizing that their use is not a substitute for genuine diversity efforts.
  • The Model Alliance advocates for legal protections to ensure ethical use of AI in modeling, including consent and compensation for models.
  • AI models can supplement traditional photo shoots, offering a variety of appearances to reduce fashion waste and enhance consumer experience.
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