Amazon Prime Video Enhances NFL Broadcasts with Advanced AI Features

New and returning AI-driven tools aim to provide deeper insights and real-time analysis for Thursday Night Football fans.

Amazon Prime Video integrates AI features into Thursday Night Football broadcasts, enhancing real-time game analysis.
New tools like 'Defensive Vulnerability' and 'Pressure Alert' highlight defensive strategies and potential disruptions.
'Coverage ID' and 'Defensive Alerts' offer fans live insights into defensive formations and likely blitzers.
Returning features include 'Prime Targets,' which identifies open receivers, and 'Four-Down Territory,' aiding in fourth-down decisions.
AI-powered recaps like 'Key Plays' and 'Rapid Recap' provide on-demand game highlights for viewers.