Overview
- AMC Entertainment and CJ 4DPlex have finalized a deal to introduce 65 ScreenX and 4DX premium cinema auditoriums across the U.S. and Europe by 2027.
- The first ScreenX installations, offering a 270-degree panoramic viewing experience, will open in summer 2025, followed by 4DX auditoriums with multisensory effects in the fall.
- This partnership marks the first time these immersive formats will be available at AMC theaters in the U.S., expanding CJ 4DPlex's global screen count to over 1,200.
- AMC plans to align the launch of the initial locations with major Hollywood blockbusters, including 'Mission: Impossible – The Final Reckoning' and 'Jurassic World Rebirth.'
- The initiative reflects AMC's strategy to leverage premium formats and cutting-edge technologies to attract audiences in a competitive entertainment market post-pandemic.