Apple to Appeal EU's Digital Markets Act that Mandates App Store Changes by March 2024

Apple's draft appeal against EU's Digital Markets Act targets inclusion of App Store and iMessage as "gatekeeper" services, questioning the extent of regulation; appeal does not delay rules implementation due by March 2024.

Apple is preparing to challenge the European Union's (EU) decision to include its entire App Store within the new digital antitrust list under the Digital Markets Act (DMA).
The EU has identified the App Store and iMessage as 'gatekeeper monopoly services', necessitating changes that include the provision of alternatives to In-App purchases, app sideloading, and more.
Apple's main challenge is against the inclusion of iMessage as a 'gatekeeper' service, and the extent of the App Store's regulation under the DMA.
Despite planning the appeal, Apple has admitted that due to the new legislation, it is likely to make changes that will significantly impact the App Store's business model.
Regardless of Apple's intended appeal, the DMA requires the company to adhere to the regulations by March 2024.