Apple Unveils Redesigned Apple TV App for Enhanced Viewing Experience

The new interface features a sidebar for easy navigation, a unified Home guide, user profiles on living room devices, and an updated Store tab that unifies movies and TV shows.

Apple has unveiled a redesigned Apple TV app, featuring a new sidebar for easier navigation and access to Apple TV+, MLS Season Pass, Store, and shortcuts to channels and apps viewers already have.
The redesigned Apple TV app also introduces Home, a unified guide for all the shows, movies, and sports viewers love, with collections including New Shows & Movies, Top Charts, Trending, and For You.
On living room devices, the sidebar will also feature profiles, allowing households to quickly switch between users for better personalization in Up Next and content recommendations across the app.
The updated Store tab in the Apple TV app unifies movies and TV shows into one offering, so users can more easily access everything available to buy or rent, and a new Add Channels & Apps shelf where users can explore popular streaming services.
Starting today, the iTunes Store app on iPhone and iPad, and the iTunes Movies and iTunes TV Shows apps on Apple TV 4K and Apple TV HD, will redirect users to the Apple TV app, where they can find their existing purchases and watch all of their favorite TV shows and movies in one place.