Apple's iPhone Sales Surge 52% in China After Major Discounts

Aggressive price cuts and promotions help Apple regain market share amid intense competition from local brands.

iPhone shipments in China rose by 52% in April year-over-year, driven by significant discounts.
Apple had faced a 19% drop in Q1 sales, losing its top market position to Huawei and other local brands.
The company's revenue from greater China declined by 8% in the first quarter, despite a rebound in iPhone sales.
Analysts suggest Apple's pricing strategy has pressured competitors like Huawei to also reduce prices.
Apple's long-term market position in China remains strong, with plans to introduce new products such as the Vision Pro VR headset.