Overview

• Audi's Q1 2025 profit fell to €630 million, a 14.4% year-on-year decline, despite a 12.4% increase in revenue to €15.4 billion.
• The company attributes the profit drop to fierce global competition, U.S. import tariffs, and provisions for stricter CO₂ regulations.
• Audi confirmed plans to cut up to 7,500 jobs in Germany by 2029 as part of ongoing restructuring efforts to reduce costs.
• Earnings from the China market declined to €170 million due to intensified local competition and pricing pressures.
• A phased rollout of new models, including electric vehicles, is underway as Audi seeks to regain market share and improve margins.