Bella Hadid Launches 'Ôrebella', a New Alcohol-Free Fragrance Line

The innovative bi-phase formula combines essential oils with a moisturizing blend, offering a unique sensory experience.

Bella Hadid introduces 'Ôrebella', her first fragrance brand, featuring alcohol-free, essential oil-based perfumes.
The line includes three distinct scents: Window2Soul, Salted Muse, and Blooming Fire, each designed to provide a long-lasting fragrance.
'Ôrebella' perfumes are housed in unique geode-inspired bottles, reflecting Hadid's personal style and environmental consciousness.
The products are set to launch on orebella.com on May 2, followed by availability on ulta.com and in Ulta stores nationwide.
Hadid's venture into the fragrance market is supported by a campaign to promote wellness and sustainability, including charitable contributions from sales.