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Bill Belichick's UNC Era Gains Momentum With Key QB Commitment and Record Investments

UNC football secures top recruit Travis Burgess as it builds a revamped program under Belichick, bolstered by $20 million in NIL funds and sold-out season tickets.

Feb 6, 2025; New Orleans, LA, USA;  Bill Belichick and Jordon Hudson on the red carpet before Super Bowl LIX NFL Honors at Saenger Theatre. Mandatory Credit: Kirby Lee-Imagn Images
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Overview

  • UNC lands quarterback Travis Burgess, a high school standout with over 3,000 passing yards, as part of Belichick's first recruiting class.
  • The program's NIL fund has been raised to $20 million, enabling unprecedented investments in player recruitment and team development.
  • Season tickets for the upcoming football season have sold out, even with a 25% price increase, reflecting heightened fan interest.
  • Former coach Mack Brown claims UNC eased academic standards to facilitate Belichick's roster overhaul, which includes over 60 transfer players.
  • Michael Jordan gifted custom Air Jordan 9 sneakers to the team, symbolizing renewed support and brand alignment with the program.