Overview

• The final decision on Borderlands 4's price, potentially reaching $80, lies with publisher Take-Two Interactive and remains undecided.
• Gearbox CEO Randy Pitchford sparked backlash by suggesting 'real fans' would find a way to afford the game, referencing his own $80 game purchase in 1991.
• Fans criticized Pitchford's comments as insensitive given current financial pressures and a global cost-of-living crisis.
• Steam users have begun review-bombing Borderlands games, citing discomfort with Take-Two's new user agreement and pricing concerns.
• Borderlands 4, set for release on September 12, 2025, promises significant technical advancements, including zero load times, as anticipation builds.