Bose Expands into Luxury Audio with McIntosh Acquisition
The acquisition of McIntosh and Sonus Faber marks Bose's entry into the high-end luxury audio market.
- Bose has acquired McIntosh Group, including its subsidiary Sonus Faber, to enhance its portfolio in the luxury audio market.
- The acquisition aims to leverage McIntosh's legacy in high-end audio and Bose's expertise in automotive sound systems.
- Bose plans to maintain the distinct product lines of McIntosh and Sonus Faber while exploring potential collaborations in luxury wearables.
- McIntosh will continue operations from its headquarters in Binghamton, New York, with a focus on amplifiers, loudspeakers, and turntables.
- The deal provides Bose with new opportunities in the automotive sector, potentially integrating advanced noise-canceling technology into luxury vehicles.