Burberry Faces Strategic Overhaul After FTSE 100 Exit
The British luxury brand aims for a turnaround with new leadership following significant market challenges.
- Burberry has been removed from the FTSE 100 due to a sharp decline in share price and sales.
- The company appointed Joshua Schulman as CEO and added new executives to rejuvenate the brand.
- Analysts suggest a shift towards a 'British Coach' strategy to stabilize Burberry's market position.
- The luxury sector overall is experiencing a downturn, impacting brands like Burberry more severely.
- Burberry's future may involve potential acquisition talks or a significant strategic reset.