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CarShield to Pay $10 Million for Deceptive Marketing Practices

FTC settlement reveals widespread misleading advertising and aggressive sales tactics by vehicle service contract provider.

  • CarShield and American Auto Shield will pay $10 million to settle FTC charges of deceptive marketing.
  • The settlement funds will be used to refund defrauded customers.
  • CarShield's ads falsely promised extensive repair coverage and used celebrity endorsements misleadingly.
  • Many customers found their repairs were not covered despite paying up to $120 monthly.
  • The settlement mandates truthful and accurate advertising from CarShield and its partners.
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