CarShield to Pay $10 Million for Deceptive Marketing Practices
FTC settlement reveals widespread misleading advertising and aggressive sales tactics by vehicle service contract provider.
- CarShield and American Auto Shield will pay $10 million to settle FTC charges of deceptive marketing.
- The settlement funds will be used to refund defrauded customers.
- CarShield's ads falsely promised extensive repair coverage and used celebrity endorsements misleadingly.
- Many customers found their repairs were not covered despite paying up to $120 monthly.
- The settlement mandates truthful and accurate advertising from CarShield and its partners.