Chipotle Launches Burrito Vault Game for National Burrito Day
The interactive game offers players a chance to win free burritos for a year and a $1 million sweepstakes.
- Chipotle's Burrito Vault game challenges players to guess the exact ingredients of a Chipotle order to win prizes.
- The game is part of the celebrations for National Burrito Day on April 4, with over 1.34 billion possible burrito combinations.
- Players have multiple opportunities to win, including 100,000 Buy-One-Get-One free entrée codes and a $1 million sweepstakes.
- The first 50,000 players each day on April 2 and 3 can win a Buy-One-Get-One free code, with all codes redeemable exclusively on National Burrito Day.
- Chipotle highlights the versatility of its customizable menu through the game, promoting real fresh ingredients without artificial flavors, colors, or additives.