CJ ENM and TBS Launch High-Stakes Game Show 'Mugen Loop'

The unscripted series, premiering March 24 in Japan, challenges contestants to complete missions in a confined, interconnected space for unlimited prize money.

• Korean entertainment company CJ ENM and Japan's Tokyo Broadcasting System (TBS) have co-produced 'Mugen Loop,' their first unscripted series under a strategic partnership established in 2021.
• The show places six contestants, including Koko from K-pop group Izna, in a hexagon-shaped environment with identical, interconnected rooms where they face escalating challenges.
• Contestants can accumulate unlimited prize money by succeeding in missions, but failure leads to group voting to eliminate one player, heightening the psychological tension.
• 'Mugen Loop' is described as a 'big yet clear-cut' concept aimed at appealing to global audiences, reflecting the rising popularity of Korean unscripted formats worldwide.
• The series premieres March 24 on TBS in Japan, with future plans to expand its reach to international audiences.

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