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Dak Prescott Raises Colon Cancer Awareness with Viral Video

The Dallas Cowboys Quarterback, whose mother died from the disease, uses humor and NFL rivalries to encourage screenings and destigmatize the process.

  • Dallas Cowboys Quarterback Dak Prescott has partnered with the Colorectal Cancer Alliance's 'Lead From Behind' campaign to raise awareness about the importance of colon cancer screenings.
  • Prescott's involvement in the campaign is personal, as his mother, Peggy, died from colorectal cancer in 2013.
  • In a viral video, Prescott humorously encourages people to get screened for colon cancer, using stickers of rival NFL teams as part of the demonstration.
  • The video, which has already garnered millions of views, is part of a larger effort to destigmatize colon cancer screening and emphasize its potential to save lives.
  • Prescott's efforts are also aimed at reaching new audiences, particularly within the sports community, to spread the message about colon cancer prevention.
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