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4w ago

Delhi High Court Issues Notice to BCCI Over Naming IPL Robot Dog 'Champak'

The court declined interim relief to the publishers of Champak magazine, who allege trademark infringement and brand dilution by the cricket body.

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Justice Saurabh Banerjee was not inclined to issue an interim order, observing that the name was not adopted by the entity “per se” , but was the result of an online poll conducted by the cricket body. (X/)
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Overview

  • The Delhi High Court has asked BCCI to respond to a trademark infringement plea filed by the publishers of Champak magazine within four weeks.
  • Champak magazine, published since 1968, claims the use of its name for IPL's AI robot dog dilutes its trademark and tarnishes its goodwill.
  • The robot dog, developed by wTVision and Omnicam, was introduced this IPL season as a fan engagement tool and named 'Champak' through an online poll.
  • BCCI argues the name 'Champak' is not exclusive to the magazine, citing its association with a flower and a TV character.
  • The court declined to issue an interim injunction to stop the use of the name, scheduling the next hearing for July 9.