Democrats Enlist Influencers for Convention Coverage

For the first time, social media creators will receive press credentials to the Democratic National Convention, aiming to engage younger voters.

Influencers will have the same access as traditional media at the August convention in Chicago.
The initiative is part of a broader strategy to reach voters aged 18-29, who increasingly get news from social media.
Credentialed creators will be able to connect with VIPs and access dedicated workspaces.
The Democratic National Committee has hired staff specifically for influencer engagement.
Influencers are encouraged to produce their own content, even if it's critical of the party or its leaders.