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DeSantis Ends Presidential Campaign with Misattributed Churchill Quote

The Florida Governor's exit marked by a gaffe, attributing a Budweiser ad quote to Winston Churchill

  • Florida Governor Ron DeSantis ended his presidential campaign with a video message in which he misattributed a quote to former British Prime Minister Winston Churchill.
  • The quote, 'Success is not final, failure is not fatal: it is the courage to continue that counts,' was actually from a 1938 Budweiser beer advertisement, not Churchill.
  • DeSantis' campaign faced numerous challenges, including a lack of personal charm, infighting, and a strained relationship with Disney, Florida's largest employer.
  • Despite these setbacks, DeSantis endorsed former President Donald Trump in his exit video, stating that Trump is 'superior to Joe Biden.'
  • DeSantis' misattribution of the quote was widely mocked on social media, with critics pointing out the irony of the quote's true origin in light of DeSantis' past investigation into Anheuser-Busch, Budweiser's parent company.
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