Dollar General Reports Strong Sales Despite Store Closures and Economic Challenges

The discount retailer plans to close over 140 stores while expanding its footprint and adapting to consumer financial struggles.

Dollar General reported a 4.5% increase in Q4 2024 sales to $10.3 billion and annual sales exceeding $40 billion for the first time, despite profit declines due to store closures and portfolio adjustments.
The company announced the closure of 96 Dollar General stores and 45 Popshelf locations, representing less than 1% of its total footprint, while planning to open 575 new stores and remodel 4,250 in 2025.
CEO Todd Vasos highlighted worsening financial conditions for its core low-income customers, many of whom are struggling to afford basic necessities due to inflation and economic pressures.
Dollar General is expanding delivery services to 10,000 stores by year-end, aiming to capture rural markets and boost customer loyalty through convenience.
The retailer expects modest same-store sales growth of 1.2% to 2.2% in 2025, as it navigates persistent inflation, tariffs, and shifts in consumer behavior.