Donald Trump Faces Criticism for Using Jill Biden's Image to Promote Fragrance Line

The president-elect's use of a viral photo with the first lady raises legal and ethical questions about consent and conflicts of interest.

Donald Trump announced a new fragrance line, 'Fight, Fight, Fight,' using a viral photo of Jill Biden from the Notre Dame Cathedral reopening to promote the product.
The ad features the tagline 'A fragrance your enemies can't resist' and links to a website selling the perfumes and colognes for $199 per bottle.
Ethics experts and legal analysts are questioning the legality of using Jill Biden's image for commercial purposes without her consent, citing potential violations of 'right of publicity' laws.
Critics have highlighted the broader ethical concerns surrounding Trump's continued business ventures and potential conflicts of interest as he prepares to assume the presidency for a second term.
The fragrance launch follows a pattern of Trump leveraging his public profile to market merchandise, including watches, sneakers, and other branded products.