DoorDash and Klarna Launch 'Buy Now, Pay Later' Payment Options in the U.S.
The partnership offers flexible payment methods for food, groceries, and retail purchases, sparking public debate over financial risks and consumer convenience.
- DoorDash customers can now choose Klarna's 'Pay in 4' or 'Pay Later' options, alongside traditional payment methods, for purchases over $35.
- The collaboration marks Klarna's first U.S. partnership in the food delivery sector and aligns with its strategy to expand into everyday spending categories ahead of its IPO.
- Critics have raised concerns about the potential for increased consumer debt, with some comparing the financing of small purchases to past financial crises.
- Klarna has defended the initiative, emphasizing that it provides consumers with greater flexibility and control over payment schedules.
- The rollout will also include payment options for non-food items like electronics and beauty products, reflecting DoorDash's efforts to diversify its offerings.