DoorDash Partners with Klarna to Introduce Flexible Payment Options
The collaboration marks DoorDash's first U.S. partnership with a BNPL service as Klarna expands into everyday spending ahead of its IPO.
- DoorDash customers will soon be able to pay for orders in full, in four interest-free installments, or defer payments to align with payday schedules.
- This partnership represents Klarna's strategy to expand its buy now, pay later services into routine spending categories like food delivery and groceries.
- Klarna is preparing for an IPO on the New York Stock Exchange, supported by 24% revenue growth last year and a swing to profitability.
- The BNPL industry, including Klarna, has faced regulatory scrutiny due to concerns about consumer debt and unregulated lending practices.
- Reactions to the partnership are mixed, with some praising the added flexibility and others warning about the potential for increased financial hardship.