EU Investigates Temu for Alleged Digital Services Act Breaches

The European Commission has opened a formal probe into Temu, citing concerns over illegal product sales and compliance with the Digital Services Act.

The EU's investigation focuses on Temu's failure to prevent the sale of illegal products, including cosmetics and toys, that do not meet EU standards.
Concerns include Temu's use of addictive design features, such as gamified rewards, which may negatively impact user well-being.
Temu is accused of lacking effective systems to prevent previously banned traders from reselling illegal products on the platform.
The investigation follows complaints from consumer protection groups and Digital Services Coordinators across multiple EU countries.
Temu has expressed willingness to cooperate with the EU and is in discussions to join a memorandum to combat counterfeit goods online.