EU Regulators Prepare to Charge Google With Antitrust Violations Over Ad Business
- Google's ad revenue amounted to nearly $225 billion in 2022
- The European Union (EU) is preparing to file another antitrust complaint against Google's advertising technology industry dominance
- The charges could come with massive fines for Google and could be announced by Wednesday
- Google's ad tech drives most of its revenue, comprising about 80 percent
- The EU's latest charges will "target the core" of Google's ad tech business model and could result in a mandate to break up Google's ad tech business.