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EU to Reimpose 50% Tariff on American Whiskey in Retaliation for U.S. Metal Tariffs

The European Union's decision threatens significant economic fallout for U.S. distillers and related industries as trade tensions escalate.

  • The European Union announced a 50% tariff on American whiskey, set to take effect in April, in response to U.S. steel and aluminum tariffs.
  • Industry leaders warn the tariffs will severely impact American whiskey exports, which grew 60% over the past three years to $699 million.
  • The Distilled Spirits Council of the United States and spiritsEurope call the tariffs 'devastating,' citing risks to jobs and businesses in both the U.S. and Europe.
  • The tariffs come at a challenging time for the spirits industry, which is already grappling with slowing sales, high inflation, and economic uncertainty.
  • U.S. spirits companies, including major brands like Jack Daniel's maker Brown-Forman, are urging governments to resolve the trade dispute to avoid further economic harm.
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