FC St. Pauli Launches Innovative Fan Cooperative, Raises €8.65 Million in 24 Hours

The Bundesliga club aims to raise €30 million through a groundbreaking cooperative model, offering fans a stake in their stadium.

FC St. Pauli has introduced the first cooperative model in German professional football, allowing fans to purchase shares in the club's stadium.
The cooperative, named 'Football Cooperative St. Pauli eG', sold 6,650 shares at €850 each within the first day, totaling over €8.65 million.
The initiative seeks to raise €30 million to help the club reduce debt, modernize facilities, and support women's football.
Each shareholder, regardless of the number of shares owned, is granted equal voting rights, promoting a democratic approach to club governance.
The model has inspired similar initiatives, with FC Schalke 04 planning to adopt a cooperative strategy to manage its financial challenges.