Forever 21 Reportedly Prepares for Bankruptcy and Store Closures
The retailer plans to shutter at least 200 stores as it explores a shift to an online-focused model, while efforts to secure a buyer remain unresolved.
- Forever 21 is reportedly planning to close at least 200 of its 350 stores and may file for Chapter 11 bankruptcy in the coming days.
- The company has already begun layoffs, including 358 employees at its Los Angeles headquarters, which has been closed, with remaining staff working remotely.
- Efforts to find a buyer for the retailer’s assets have so far been unsuccessful, though talks with one potential bidder are ongoing.
- At its peak, Forever 21 operated over 800 stores worldwide but struggled to adapt to the rise of e-commerce and changing consumer preferences.
- Authentic Brands, which owns Forever 21’s intellectual property, plans to keep the brand alive through licensing and a potential shift to an online-only model.