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GameStop Adopts Bitcoin as Treasury Reserve Asset, Boosting Stock

The video game retailer's board unanimously approved the move, signaling a strategic pivot supported by strong Q4 earnings.

Overview

  • GameStop's board has unanimously approved Bitcoin as a treasury reserve asset, with no cap on the amount the company may acquire.
  • The decision follows a proposal from Strive Asset Management and weeks of speculation fueled by CEO Ryan Cohen's social media hints.
  • GameStop reported a Q4 net income of $131 million, a significant improvement from $63 million the previous year.
  • The company's stock surged over 6% in after-hours trading following the announcement, reflecting investor enthusiasm.
  • Speculative activity has spiked in unrelated GameStop-themed cryptocurrencies, underscoring the broader market reaction.

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