Global VR Market Faces Continued Decline as Focus Shifts to AR Technologies

Meta dominates the shrinking VR sector while pivoting to AR glasses, with Apple and other tech giants investing heavily in augmented reality innovations.

• The global VR market experienced a 12% year-over-year decline in 2024, marking its third consecutive year of contraction.
• Meta increased its market share to 84% in Q4 2024, driven by its Quest 3S headset, but is now prioritizing AR glasses development.
• Apple's Vision Pro shipments fell by 43% in late 2024, leaving the company with just 2% market share in the VR market.
• The AR market is projected to grow by 30% through 2026, fueled by advancements in AI and wearable technology.
• Meta plans to launch multiple new AR glasses models in 2025, while Apple and other competitors work on their own augmented reality devices.

3 Articles

Gizmodo Forbes Digital Trends