Overview

• The DOJ claims Google holds monopolies in publisher ad servers, ad exchanges, and advertiser ad networks.
• Google argues it is being unfairly targeted and that it operates within a competitive market.
• Key witnesses from the ad industry testified about the challenges of competing with Google's integrated ad tools.
• The trial will determine if Google's practices have stifled competition and harmed publishers and advertisers.
• The outcome could reshape the landscape of digital advertising and have broad regulatory impacts.