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Google Faces Legal Pressure Over AI Use of Publisher Content Without Consent

Court filings reveal Google rejected opt-out controls for publishers, leading to traffic losses, as Judge Mehta reviews proposed remedies for AI-powered search practices.

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Google
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Overview

  • Internal documents disclosed in a U.S. antitrust trial show Google used publisher data to train AI models without explicit consent, opting against granular opt-out options.
  • Google relied on its outdated 'no snippet' setting as the sole control for publishers, which negatively impacts site visibility and traffic.
  • The AI Overviews feature, launched in 2024, has diverted user clicks from publisher sites, causing significant declines in traffic and revenue for many content creators.
  • Judge Amit Mehta is evaluating U.S. Justice Department proposals that could require Google to implement model-by-model and product-by-product opt-outs for publishers.
  • Google executives, including Liz Reid, defended the decision in court, citing technical complexity and high costs as reasons for avoiding multiple opt-out layers.