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2d ago

Google Launches AI Mode for Search While Apple Faces Siri Overhaul Delays

Google's AI-powered search is now available in the US, as Apple works to rebuild Siri with on-device privacy-focused AI and address EU regulatory demands.

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Overview

  • Google's AI Mode for Search, powered by its Gemini 2.5 model, is now generally available in the US, offering deeper, synthesized answers and personalizable features.
  • The AI Mode uses a 'Query-Fan-Out' approach to break queries into sub-tasks, enabling more comprehensive responses and integration with tools like Gmail and Drive.
  • Google introduced high-tier AI subscriptions, including AI Ultra at $249/month, granting access to advanced models and experimental agent-based capabilities for task automation.
  • Apple's planned AI-driven Siri update for iOS 18.4 was postponed indefinitely, with a new on-device LLM-based engine still under development in Zürich.
  • Anticipating EU regulations, Apple is preparing to allow third-party voice assistants to replace Siri on its devices, a first for the company's ecosystem.