Gwyneth Paltrow Voices Support for Meghan Markle’s Lifestyle Brand and Netflix Series

The Goop founder praised Markle’s efforts to reenter the lifestyle space with As Ever and With Love, Meghan, while emphasizing collaboration among women.

Meghan Markle rebranded her lifestyle company to As Ever in February 2025 after trademark issues with the original name, American Riviera Orchard.
Her Netflix series, With Love, Meghan, premiered earlier this month to poor critical reviews but has been renewed for a second season.
Gwyneth Paltrow expressed support for Markle’s ventures in a Vanity Fair interview, stating she views other women as collaborators rather than competitors.
Markle plans to launch a new podcast, Confessions of a Female Founder, in April 2025, featuring discussions with female entrepreneurs.
Paltrow acknowledged her role as a trailblazer in the lifestyle industry but emphasized her instinct to defend women facing public scrutiny, including Markle.