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Instagram Introduces 'Reset' Feature for Content Recommendations

The new tool allows users to clear their algorithmic suggestions for a personalized fresh start.

Pencil erasing a notepad
Instagram's new 'reset' tool can cleanse your feed of content recommendations that no longer interest you.
Instagram will let you reset your feed soon.
The Instagram office in New York, on June 4, 2018.

Overview

  • Instagram's 'reset' feature lets users start over with content recommendations across Explore, Reels, and Feed.
  • The feature aims to provide safer and more age-appropriate experiences, particularly for teens.
  • Users can review and unfollow accounts during the reset process to refine their content preferences.
  • The reset option, once activated, cannot be undone, and recommendations will personalize again over time.
  • This tool will soon be available globally, following similar features introduced by platforms like TikTok.