Jack Quaid and Amber Midthunder Promote Action-Comedy 'Novocaine' With Premiere and Viral Marketing Stunt

The upcoming film, releasing March 14, features Quaid as a man unable to feel pain, with promotional efforts including a memorable appearance at an NBA game.

Jack Quaid and Amber Midthunder attended the Los Angeles premiere of 'Novocaine' on March 10, alongside other cast members including Jacob Batalon and Ray Nicholson.
The film, directed by Dan Berk and Robert Olsen, follows Quaid's character, Nate Caine, who uses his inability to feel pain to rescue a kidnapped co-worker he has started dating.
Quaid's marketing stunt at a Kings vs. Clippers NBA game on March 9 featured progressively exaggerated injuries, drawing attention to the film's theme and going viral online.
The cast includes notable actors such as Betty Gabriel, Matt Walsh, and Ray Nicholson, who praised Quaid's talent and collaboration during production.
'Novocaine' is set to release in U.S. theaters on March 14, with a U.K. release scheduled for March 28.