Leaked Documents Unveil Google's Secret Search Ranking Factors

Internal files reveal the intricacies behind Google's algorithm, challenging previous assumptions about search rankings.

Google's leaked 2,500-page document details 14,000 ranking features used in search results.
SEO experts confirm that Google uses Chrome activity to influence search rankings, despite previous denials.
The leak shows Google tags 'small personal' websites, though the purpose remains unclear.
NavBoost, a ranking factor, heavily relies on user click data to enhance search results.
Google's algorithm demotes exact match domains, treating them as potential spam.