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Macy's Names New Bloomingdale's CEO As Part of Leadership Shuffle

  • Olivier Bron named new CEO of Bloomingdale's, having previously led department stores in Thailand.
  • Appointment comes amid leadership changes at Macy's, with new CEO and upcoming retirement.
  • Macy's aims to boost e-commerce capabilities to attract younger shoppers.
  • Macy's and Bloomingdale's have seen declining sales recently.
  • Macy's hopes new leadership will help turn around performance.
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