Mark Cuban and Kevin O'Leary Clash Over Whether 'Wokeness' Is Good for Business
- Kevin O'Leary argues that companies should avoid taking political stances to maximize profits.
- Mark Cuban says embracing progressive social values attracts top talent and appealing to marginalized groups expands the customer base.
- O'Leary warns going "woke" can alienate half of a company's potential customers and hurt its stock price.
- Cuban predicts corporations will continue marketing to the LGBTQ community and progressive causes because it's good business.
- The debate highlights a growing divide between corporations embracing social change and conservatives pushing back against "wokeness."