Match Group Partners with OpenAI, Integrates ChatGPT Across Dating Apps

The partnership aims to revolutionize work processes and user experiences, leveraging AI for a variety of tasks.

Match Group has secured over 1,000 ChatGPT enterprise licenses for its employees, aiming to enhance productivity and user experience across its dating apps.
The deal marks a significant step in Match Group's plans to integrate AI technology, specifically ChatGPT-4, into daily operations and app functionalities.
ChatGPT was utilized to write the press release announcing the partnership, showcasing the AI's capabilities in communications and creative tasks.
Employees will undergo mandatory training on responsible use, capabilities, and limitations of the technology to ensure data protection and ethical application.
The partnership is part of Match Group's broader strategy to use AI in improving profile quality, discoverability, matching, and creating safer user environments.