Microsoft Releases Limited-Edition Pizza-Scented Xbox Controller for Movie Promotion

Microsoft created a pizza-scented Xbox controller as part of a marketing collaboration with Paramount Pictures.
The controller promotes the upcoming Teenage Mutant Ninja Turtles: Mutant Mayhem movie and comes in four designs.
Fans can enter to win one of the controllers by following and retweeting Xbox Game Pass on Twitter.
The pizza scent emanates from a built-in diffuser in the controller.
The promotional controllers are not available for purchase.