Microsoft Reports Mixed Q3 Results: Gaming Revenue Soars, Hardware Sales Plunge
Despite a steep decline in Xbox hardware sales, Microsoft's gaming division sees a significant revenue boost, largely driven by its Activision Blizzard acquisition.
- Microsoft's gaming revenue increased by 51% year-over-year, buoyed by Activision Blizzard's strong performance.
- Xbox hardware sales dropped by 31%, continuing a trend of declining console sales.
- Activision Blizzard's integration into Microsoft has significantly impacted gaming revenue, with major titles like Call of Duty contributing to growth.
- Microsoft's strategy shift to multiplatform gaming is paying off, with several Xbox titles ranking among the top sellers on the PlayStation Store.
- Despite hardware struggles, Microsoft remains committed to the Xbox, with plans for new hardware releases and continued investment in gaming services.