MLB Sets Sights on European Expansion, Beginning With London Series

MLB is starting its European expansion plans with a two-game series in London between the St. Louis Cardinals and Chicago Cubs.
MLB sees Britain as its biggest market in Europe and hopes to use it as a launching point to expand into other European countries like France and Germany.
The success of the MLB's first London series in 2019 and the World Baseball Classic has boosted MLB's ambitions for Europe.
MLB is giving teams more control over marketing abroad and hopes to develop international stars to build interest in new markets.
The Yankees are lobbying to play a series in Paris in 2025 as MLB considers expanding into the Netherlands, Italy, and beyond.