Musk Assures Banks of No Losses Amid X's Declining Performance
Banks face potential $2 billion loss as advertising revenue plummets following Musk's controversial comments.
- Elon Musk has reportedly assured the banks that financed his $44 billion acquisition of Twitter (now known as X) that they would not incur any financial losses, despite the company's declining performance.
- The banks, including Bank of America, Barclays, and Morgan Stanley, face the prospect of significant losses, with estimates suggesting a $2 billion loss if they were to sell their debt currently.
- Since the acquisition, X has experienced a substantial decline in advertising revenue, partly due to Musk's controversial comments on the platform, leading to a withdrawal of advertisers such as IBM, Apple, and Disney.
- There is a growing concern that the banks might not be able to divest their debt in 2024, potentially resulting in their having to maintain the debt on their books at a depreciated value.
- Despite the challenges, the lenders are choosing to hold onto the debt, in hopes that X's performance will improve.