Netflix to Cease Reporting Quarterly Subscriber Numbers in 2025

The streaming giant announces a strategic shift to focus on revenue, operating margin, and customer engagement metrics.

Netflix's decision aligns with its evolving business model, emphasizing revenue streams over subscriber counts.
The company reported a record 269.6 million subscribers in Q1 2024, despite planning to stop detailed reporting.
Advertising and new membership features are highlighted as key growth areas for Netflix.
Other tech giants like Apple and Google also do not regularly disclose subscriber details, setting a precedent.
Netflix will continue to announce significant subscriber milestones, despite the change in reporting policy.