NFL Limits Sports Betting Ads During Super Bowl Broadcast

Only Three Sports Betting Ads to Air, Less Than 5% of All In-Game Ads

NFL announces that only three sports betting ads will be aired during the Super Bowl broadcast.
David Highhill, the NFL’s general manager for sports betting, stated that there will be one sports betting ad right before kickoff and two others during the game.
NFL has set limits on in-game sports betting advertising, with less than 5% of all in-game ads being sports betting ads.
NFL's first Super Bowl in Las Vegas will see the Kansas City Chiefs defending their title against the San Francisco 49ers on Feb. 11.
NFL has been working to maintain public confidence in the integrity of the games since the legalization of sports betting six years ago.