Overview
- Nintendo reaffirms its forecast of 15 million Switch 2 consoles and 45 million software units sold in the first fiscal year, with production capacity set to meet demand.
- The $449.99 price point is attributed to manufacturing costs, market conditions, exchange rates, and consumer impressions, not U.S. tariffs.
- Backward compatibility with existing Switch software is a key feature to encourage upgrades and maintain platform continuity.
- To boost early adoption, Nintendo plans to bundle software with hardware, mirroring strategies used during the original Switch's successful launch.
- Nintendo acknowledges challenges to early adoption due to the higher price but aims to sustain momentum through the holiday season and beyond.